Implementing the Five W’s into Your PR or Marketing Strategy on Twitter If you’re considering using Twitter to help promote your business, it’s important to stop, look and listen in order to determine the appropriate way to incorporate the platform into your public...
Passive consumer, you are a marketer’s dream. Americans, you have been brainwashed. By cornflakes. It started more than a century ago, when W.K. Kellogg introduced his morning cereal to the market. Thanks to some savvy marketing strategies that included a wax paper...
Search Engine Marketing (SEM) is a speedier way to harness the power of search engines, coupling well with the slower — but nonetheless effective — Search Engine Optimization (SEO). While it can take 1 to 3 months to get real results from SEO, SEM has a much more...
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